The Healthy Arteries Worldwide Campaign is a collaboration among MESI, national organisations and representatives from participating countries. The campaign represents an outreach arm of the Peripheral Arterial Disease awareness project, focused on getting messages about the facts and consequences of this common disease into your communities.
The PAD awareness campaign focuses on patients. It helps them get information about PAD and encourage them to ask for ABI measurements at their doctor’s clinic. Through communication tools and community support, the project will raise awareness among patients and their relatives about Peripheral Arterial Disease, its risk factors and consequences and life once diagnosed with the disease.
Through innovative and interactive project activities, the patient will become familiar with the important facts of this disease and the importance of ABI measurement. At the same time, the project will contribute to the recognition of the disease and its symptoms with emphasis on prevention.
The Healthy Arteries Campaign is available to any country that wishes to participate and if its representative is willing to have mutual agreement on the project management. The key platform of the project is the website, which will have a similar template in every participating country. A separate domain name in the local language will be created and the website will support only its own country’s news and map as well as show their supporters and stakeholders.
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MESI is a leading global provider of automated Ankle-Brachial Index measuring device, present in over 50 countries. MESI designs, develops and manufactures their devices in collaboration with healthcare professionals to meet and surpass their expectations. Their strategy involves educating partners and distributors as well as participating in patient awareness campaigns. Cardiovascular diseases cause 35% of deaths globally. Efficient diagnostics is the only way to lower this number.